Facebook Ads Master Course for E-commerce – Konstantinos Doulgeridis

Zero to Hero: Facebook Ads Master Course for E-Commerce

ABOUT THE COURSE

Best Practices, Useful Tips & Secret Formulas and Master Facebook Ads , Algorithm instead to Make Your Ads Profitable From Day 1 (independently of the size of your budget)

WHO IT IS FOR

• small/medium business owners who struggle to get results with Facebook ads. Even after following so called “best practices” and being on the “hotline” with Fb ads reps
• Small/medium business owners who have seen some success with advertising on Facebook but can never get consistent, scalable results
• Small/medium business owners who have an account with an untrained pixel (If you don’t know what this is, you probably fit into this category)
• Small/ medium businesses owners/Facebook ads managers who want to start Facebook advertising the right way but aren’t sure how to do it correctly and train their pixel

What You’ll Learn In Facebook Ads Master Course for E-commerce

MODULE 1: Mindset

• LESSON 1: Why Mindset Matters
• LESSON 2: The Future of E-Commerce
• LESSON 3: What Most People Get Wrong
• LESSON 4: It Takes Money to Make Money

MODULE 2: Preparing Yourself for Success

• LESSON 1a: Facebook Pixel
• LESSON 1b: Facebook API
• LESSON 2: Ads for Established Businesses vs. Starting with Zero Pixel Data
• LESSON 3: Good Audience Research Saves Capital

MODULE 3: Creating Campaigns and Ads: Step-By Step Process

• LESSON 1: Visuals: Ad Copy and Image
• LESSON 2: Different Types of Campaigns
• LESSON 3: Conversion Ads
• LESSON 4: Carousel Ads
• LESSON 5: Custom & Lookalike Audiences
• LESSON 6: Catalog Dynamic Retargeting Ads
• LESSON 7: Social Media + Long Term Retargeting
• LESSON 8: The reason to exclude engaged customers
• LESSON 9a: Data Never Lies If the Reporting is Accurate
• LESSON 9b: iOS 14.5 Update
• LESSON 10: CBO vs. ABO
• LESSON 11: Example CBO Optimization
• LESSON 12: Sometimes a Single Duplication Can Do the Job

MODULE 4: My Methods

• LESSON 1: The Simple Method
• LESSON 2: MOB Strategy
• LESSON 3: The Blender Method
• LESSON 4: THE CRAZY METHOD

MODULE 4.5: Advantage Plus

• LESSON 1: How to Run Advantage Plus Campaigns
• LESSON 2: Advantage Plus Campaigns: Crazy Method Edition
• LESSON 3: Scaling with Advantage Plus Campaigns – Case Studies I
• LESSON 4: Scaling with Advantage Plus Campaigns – Case Studies II

MODULE 5: Ongoing Scaling and Management

• LESSON 1: The Elephant in the Room: The Attribution Model
• LESSON 2: Are You Making Money? Profit Margin and Breakeven ROAS
• LESSON 3: Scaling – How Facebook Shares the Pie
• LESSON 4: Help! I’ve been banned on Facebook
• LESSON 5: Diamonds Are Forever

More courses from the same author: Konstantinos Doulgeridis