Unapologetic Sales – Becky Keen

An 8-week “Kick in the Butt” Program For Coaches Who Want to Attract More Premium Clients, Make More Sales and Show Up Online With Bold, Unapologetic Energy.

You’re exceptional at what you do and you have a huge gift, but when it comes to showing up in your brilliance, speaking about your work and selling unapologetically…

You shrink, second-guess, worry about being too much, triggering people, or hearing no. You’re not sure what to say or how to say it, so people get what you do and happily hand you their credit cards.

You know your work is powerful and that you’re meant to change lives, and you just need help unleashing your magic, because once you’re clear, there’s no stopping you.

This is the program that will give you the kick in the butt you need, with actionable strategies you can easily implement for immediate results (aka sales).

Unapologetic Sales is an 8-week live mentorship to help you:

• Attract clients into your 1-1 offers and group program with ease, with simple marketing methods that work in any economy.
• Master the art of using desire-led messaging to call in high-calibre clients and move away from pain-point marketing, which attracts tire-kickers and people who need convincing.
• Sell high-ticket offers ($2k–$75k) with so much ease that it feels intuitive and as easy as breathing.
• Get clear on your unique messaging and how to speak about your work in a way that resonates with your ideal clients.

What You’ll Learn In Unapologetic Sales

• Training 1: The Identity of a Premium Coach
  Step into the version of you who sells with confidence and conviction. You’ll uncover the identity behind effortless sales, because premium clients don’t buy your strategy, they buy your energy.
• Training 2: Premium Buyer Psychology
  Learn how high-calibre buyers think, decide, and invest. You’ll stop selling to pain and start speaking to standards, because premium clients aren’t motivated by fear, they’re moved by potential.
• Training 3: Desire-Led Messaging & Marketing
  Write content that sells without convincing. You’ll learn my six-step Desire-Led Method: how to mirror your audience’s reality while calling them forward into their next evolution.
• Training 4: The Keys to Becoming Unapologetic
  This is where your power clicks in. You’ll break free from judgment, comparison, and “too much” energy, and claim your space, your rhythm, your brilliance.
• Training 5:The Irresistible Offer Formula
  Craft offers that feel like a full-body yes. You’ll package and price your genius so clearly that people don’t need to be “convinced” — they just know.
• Training 6:The Invitation Sales Strategy
  Sell with ease, love, and authority. You’ll master my signature framework for having sales conversations that feel like service — not pressure.
• Training 7: The Premium Buyer Journey
  Build your client pathway from free to premium. You’ll design your full ecosystem — visibility, connection, trust, commitment, expansion — so clients move naturally from your content to your highest-ticket offers.

More courses from the same author: Becky Keen