Start To Wholesale – Therese Oertenblad

The roadmap to launching your wholesale & signing your first 3 stockists

For product business owners who want to launch their wholesale and grow their profits.

It’s time to quit agonising over your pricing and margins once and for all.

​This is my signature, PROVEN self-led course that takes you through the steps to launch your wholesale AND get your first 3 stockists signed up, WITHOUT getting stuck, procrastinating and making costly mistakes along the way.

​This is your roadmap to starting to wholesale and building a more resilient business that gives you a steady income.

In just 5 weeks you’ll:

• Get your products ready to sell to shops
• ​​Price your products with confidence, using my handy pricing calculator
• ​​Create sales materials that capture your buyers’ attention and sell your products
• ​​Learn how to pitch and sell your products to shop owners and buyers in a way that feels good… WITHOUT the ick.
• ​​Feel supported along the way inside the private community where you can ask me anything.
• ​​Join the 12-week challenge with weekly prompts to sign your first 3 wholesale stockists.

What You’ll Learn In Start To Wholesale

Module 1 – Get ready to sell to shops

In the first module, you will learn all the basics. You will gain an understanding of the market research you need to do to price your products, learn about getting your products retail-ready and why having clear terms and conditions and pack sizes matter.

​You will feel confident about replying to a stockist’s request asking about your minimum order and payment terms and what steps you need to take to make sure your products can sell in a retail environment.

​Take away: Workbook including templates for your market research and your terms and conditions (for selling).

Module 2 – Pricing your products for wholesale with confidence

This module is all about pricing, you will receive a handy template to use and you will learn how to use it and what to include in your pricing and why.

By the end of the module, you will know how to price your products to build a scalable wholesale business and you will be confident knowing that you are making money on each sale.

​Take away: Workbook and pricing calculator template for UK, EUR, US.

Module 3 – Sales materials that sell!

This is all about your sales material, this is what you will use to approach stockists and to sell your products. You will learn what to include and what you need to have, whether you decide to design a beautiful catalogue or a line-sheet.

Having a catalogue or a line sheet and knowing that it includes everything a retailer needs to know will make you feel professional and ready to show off your beautiful range of products.

​Take away: Workbook and a line sheet and catalogue template + submit yours for personal feedback.

Module 4 – All about selling wholesale

In our final module, you will get an introduction to selling. The most common way to approach a potential lead nowadays is via email so this week you will craft your pitch email and learn how to make it relevant and personal to each potential buyer.

After our this module, you will be ready to approach stockists and buyers with confidence.

​Take away: Workbook and introduction sales pitch email template.

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