Build a Newsletter – Derek Johanson

Build a Newsletter is a step-by-step video course for launching a wildly-profitable, easy-to-write, one-person newsletter from scratch — this weekend.

What You’ll Learn In Build a Newsletter

The Reverse Market Process

Confidently narrow down the best market (not “niche”) to cover in your newsletter

The Perfect Lead Magnet

How to create a lead magnet that gets your audience to subscribe and listen

Initial Setup

Go from zero to having your newsletter, domain, landing page, and lead magnets set up

Traffic Sources

Where to generate traffic for your landing page that turns into excited subscribers

Ideation and Research

The only two methods you’ll need to write content — even if you’re not an expert

The Six Copy Necessities

The only six pieces of content and copy you need to get your newsletter running

Tools & Tech

The exact tools and services I use to set up my newsletter businesses

Publishing Calendar

How often should you publish content and when? All your questions are answered.

The First Newsletter

The hardest part is getting started. We’ll construct your first newsletter together.

Worst Case Scenarios

Sometimes your newsletter won’t gain any traction. We’ll troubleshoot it here.

Monetizing With The 30 Second Survey

Get your subscribers to tell you what they’ll really happily pay (lots of) money for

About Derek Johanson

Hey, I’m Derek and I’ve trained countless $100mm+ copywriters in my course CopyHour. I’ve also built newsletters in everything from organic beauty, to advanced yoga retreats, to helping Hollywood actors land gigs, to entrepreneurship, and much more.

Needless to say, over the last decade I’ve seen inside countless businesses and seen what works and what doesn’t. I’ve also learned a lot through trial and error.

Everything I teach comes from personal experience and my goal is to distill it all down to simple, actionable blueprints you can follow and get results from.

I hope the system inside Weekend Launch Party changes your life like it did mine.

More courses from the same author: Derek Johanson

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