Headlines and Hooks With ChatGPT Masterclass Information
Write Irresistible Email Subject Lines, Twitter Hooks, Article Titles, And More
So You Can Go Viral, Grow Your Audience, And Make More Sales—10x Faster.
By the end of this 2-hour video training, you will:
- Discover the 3 categories of effective headlines.
- Avoid the most-common myths & mistakes keeping you from writing irresistible headlines.
- Understand the 5 fundamental piecs of an “irresistible” headline.
- Unlock a framework to write “hooks” that work for everything (Twitter Threads, Instagram/TikTok videos, Facebook ads, etc.)
- Master a little-known technique used by expert copywriters to push on your reader’s deepest fears & desires (without offending them).
- Have your own 3-step Irresistible Headline Checklist.
- Use ChatGPT to write Irresistible Headlines 10x faster.
- Train ChatGPT to remember the most effective headline writing rules to speed up your headline writing process even more.
Here’s what you’ll learn:
[NOTION TEMPLATE] Headline Mastery: 25 Irresistible Headline Templates (Anyone Can Use)
How do you write effective headlines?
The truth is, how well your writing performs is directly correlated to how effective your headline is at STOPPING the reader in their tracks, getting them to pause, think, “I need to read this,” click, and give you their attention. If your headline does not accomplish this goal, you do not have an effective headline.
So, before we dive into headline templates anyone can use, let’s recap what makes a good headline in the first place.
Table Of Contents
What Makes A Good Headline?
“Isn’t That Clickbait?”
25 Headline Templates Anyone Can Use
- X Little Known [Something] That Could Be Causing Your [Problem]
- A Day In The Life Of A [Profession]
[NOTION TEMPLATE] Universal Hooks Swipe File (20 Templates & Examples)
- Hook #1: Universal Feelings
- Hook #2: Getting Unstuck
- Hook #3: “Hacks”
- Hook #4: Life Transformation
[NOTION TEMPLATE] 5 Prompts To Train ChatGPT To Write Viral Headlines
All Digital Writers should understand the fundamentals of writing headlines-because unless you understand the fundamentals, you won’t know what to ask ChatGPT to create on your behalf.
However… once you understand what makes an “irresistible” headline, there’s no reason why ChatGPT can’t start writing all of your headlines.
You just need to train it.
By Dickie Bush & Nicolas Cole – Ship 30 for 30
Table Of Contents
- Prompt #1: Train ChatGPT To Write “Irresistible” Headlines
- Prompt #2: How Things That Don’t Go Together, Do
Ahoy! I started writing online in January of 2020 – and doing so is by far the best decision I’ve ever made.
But for the first 9 months, I was spinning my wheels. I followed all of the conventional advice: “write a weekly blog post on your website so you can own your platform, write about only things you want to write about” and all of that other common advice.
The problem? There was no feedback loop. The weekly cadence was too slow to work through all of the ideas in my head. And since barely anyone was reading them, I had no clue what I could improve or what my readers were looking for.
So I needed to try something radically different. If I was going to keep writing, I needed to tighten my feedback loops.
This meant going from publishing 1000-word weekly blog posts to posting short, 250-word posts.
And instead of publishing into the void of my own blog, I would post them on Twitter, where I knew there was aggregated attention.
And so off I went. I challenged myself to write and publish something daily, every day for 30 days. 28 days in, the results were pretty good.
My perfectionism? Squashed. My writing speed? 10x faster. My feedback loops? And damn it felt good to work through the backlog of ideas in my head.
And during my personal 30 day challenge, I grew my audience by over 500%. I made my first dollar on the internet. And I woke up every morning excited to write, publish, and improve.
Turns out there was something to this writing and publishing every day idea. I knew there had to be thousands of others out there who were facing the same creative friction as me, and this idea could help them burst through it.
Ahoy! As a teenager, I had one of the first e-famous gaming blogs on the Internet.
I went on to study creative writing, fiction writing, and literature in college. But when I graduated, I had no idea how I was going to turn this passion of mine for writing into a career.
I took a job as an entry-level copywriter at a local advertising agency in downtown Chicago, but that’s not what I really wanted to do.
I wanted to write books. I wanted to share my own thoughts and ideas with the world (not write social media copy for pizza chains and coconut water brands).
So, in an attempt to build myself as a writer in the digital age, I gave myself a goal.
I challenged myself to write every single day, on a website called Quora, for a year straight.
Best-case scenario, I would experience some sort of life-changing result and my writing would take off.
Worst-case scenario, I’d spend a year doing something I already loved and enjoyed, which was writing.
Well, writing every single day on Quora changed the entire trajectory of my life.
I ended up accumulating millions of views on my writing. In fact, one of my Quora answers ended up on the front page of Reddit, accumulating over 1,000,000 views in 48 hours.
By 2015, I was the #1 most-read writer on all of Quora (out of 200 million users).
And by 2016, I was invited to have my own column with Inc Magazine—where I wrote 400+ columns for the publication exclusively and became one of their Top 10 most-read contributing writers.
By the end of 2016, 3 short years after writing every single day on Quora, I successfully quit my job as a copywriter and began freelance writing for founders, CEOs, and venture capitalists.
By 2017, I had built a multimillion-dollar ghostwriting agency employing a dozen writers and editors, ghostwriting on behalf of hundreds of industry leaders.
And by 2020, I had turned everything I’d learned about writing online into a book, called The Art and Business of Online Writing.This brings us back to the beginning of the story.