How to Run TikTok Ads Information

A step-by-step proven framework to creating TikTok ads that sell. You’ll learn how to create valuable, high-converting ads that emulate the look and feel of organic posts.

THIS NEW COURSE WILL HELP YOU…

• Create winning ads faster: By using Gerardo’s proven framework, perfected from over $2M in TikTok ad spend, you’ll have everything you need to create winning ads faster.
• Accurately test and scale: You’ll learn how to properly split test, what metrics matter, and how to easily optimize and scale your highest-performing winners.
• Acquire in-demand skill: No matter the economy, there’s always a need for good media buyers. Master this high-paying skill to grow your own business or get hired to help others.
• Drive more high-quality traffic: You’ll learn how to target TikTok’s massive audience by age, interests, gender, location, and more. They even now offer geotargeting for local businesses.
• Multiply your brand reach: You’ll learn how to combine both your paid and organic strategies so you can multiply your reach, increase conversions, and decrease your costs.
• Enjoy more free time: With a repeatable sales system in place, you’ll have more free time to launch new products, scale your team, or spend more time doing what you love.

Here’s what you’ll get

PART 1: ADS THAT SELL

Module 1: Ads Setup

Understand your business manager, set up your ad account and get your pixel installed.

Module 2: Campaign Level

Learn how campaigns work, their different objectives and how to structure your first one.

Module 3: Ad Group

Define what pixel event to optimize for, your targeting interests and set the right budget.

Module 4: Ad Toolbox

Walkthrough all the different ad types, audience options and different asset tools.

Module 5: Suggested Setup

Use top of funnel, lookalike audiences and retargeting for low cost conversions.

Module 6: Campaign Walkthrough & Optimization

Learn how to optimize any campaign based on time, ad spend and conversions.

PART 2: DEVELOPING CREATIVE

Module 1: The Importance of Creative

Make TikToks not ads, creative best practices and high-converting ad structures.

Module 2: Winning Ads & Why They Work

Discover the 7 key elements of nearly every winning ad on TikTok and why they work.

Module 3: Scripting Your Ads

Write your first script and film your first ad using the most successful frameworks.

PART 3: ORGANIC CONTENT

Module 1: Your Profile

Set up your analytics and learn how to use spark ads through brand profiles.

Module 2: The TikTok Algorithm

Leverage what the algorithm likes, find top hashtags, brands, and tre

Module 3: Your Brand On TikTok

Develop your own brand style following 3-4 main content pillars.

About Author

GERARDO PEREZ

FOUNDR OF “MARKETING&” A LEADING TIKTOK DIGITAL AGENCY & TOP TIKTOK MARKETING INFLUENCER

Running a digital agency focused on driving paid results on TikTok, Gerardo has already spent more than $2M on TikTok advertising and even worked with the largest influencer on the platform with more than 130M followers.

He’s been the go-to TikTok growth expert behind some of today’s fastest growing brands on the platform and now he’s showing you exactly how he does it.

More courses from the same author: Gerardo Perez

Salepage: How to Run TikTok Ads by Foundr – Gerardo Perez

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