The Storm Information

A Timeless Method To Build An Unshakeable Online Business, Amplify Your Impact & Take The World By Storm

In this brand-new video coaching program, 2022 Marketer of The Year, Alex Cattoni, will guide you through her proven STORM Method…

The 5 foundational marketing strategies you need to build an unshakeable online business, amplify your impact, and execute iconic marketing campaigns that will leave your competition thunderstruck.

For the first time ever, Alex is pulling back the curtain on her own business and revealing everything she did to build a recognizable multiple 7-figure brand and rally a global crew of over 300,000+ rad humans in just three years.

Inside this program, you’ll get insider strategies, proven and repeatable processes and customizable marketing blueprints that you can apply immediately in your own business to take the world by storm.

THE ILL-FATED OF FORECAST ENTREPRENEURSHIP

Whoever said business isn’t personal… is full of shit.

Being an entrepreneur is one of the most rewarding experiences that you can embark on in your life…

And it can also be an impossibly challenging and confronting one.

Some days you feel like you’re channeling the power of the cosmos to bend time, warp reality and make magic happen on command…

The wins come quick. Your videos go viral. A launch goes well. And for a brief moment, it’s as if everything you touch turns to gold.

Then there are those other days. The ones when you feel like you woke up on a bed of kryptonite.

The crushing expectations to be visible, go viral and stay relevant start to chip away at your creative energy.

You find yourself comparing yourself to others, making reactive decisions and trying some “quick hack” you saw on TikTok that you know deep down is not serving the work you are here to do or the people you are here to help.

Suddenly, it feels like you’re no longer in charge and you’ve completely lost sight of why you started your business in the first place.

FOCUS ON MARKETING TRUTHS & CREATE THUNDER NO ONE CAN STEAL

As a passionate entrepreneur, you have the creative superpower to change lives…

And it’s your duty to protect that superpower at all costs and stay focused on the impact you are here to make.

This is a reminder I have to give myself daily…

Because it’s SO damn hard to stay in your lane when there’s a million people blowing hot smoke up your ass about the next best thing.

And while it’s fun to chase the white rabbit down every hole you find, you’ve got to build your own wonderland and remember WHY you’re here, or you’ll end up burned or just straight-up burnt out.

People often ask me – “Alex, how did you build a recognizable brand, a successful business and a loyal fan base in an overserved market in just 3 years?”

If I had to sum up my answer in a single sentence, it would be this:

I trusted my creativity, I listened to my community and I paired what’s working in the market today with the timeless marketing principles that have worked consistently for me over the past decade…

And now I want to share ALL my best marketing strategies with you – a proven blueprint rooted in marketing TRUTHS…

So you can amplify your impact, build an unshakeable and sustainable business and create thunder no one can steal or snuff out.

And that’s exactly what I’ll be teaching you in this brand-new video coaching program.

Here’s what you’ll learn

Level 1: Story Trinity – The 3 Types of Stories That Sell

Discover the foundational storytelling techniques that shape today’s most memorable marketing campaigns. In Level 1, you’ll learn how to tell aligned, relevant and valuable stories with The Story Trinity – our 3-step method for amplifying empathy, creating loyalty and connecting with your customers in a way that A.I. could never replicate. Then you’ll discover the 5x5x5 Multiplier Strategy that we use at the Copy Posse to automate and systemize storytelling. With this process, you’ll create your very own Story Inventory so you NEVER run out of powerful and persuasive content ideas ever again.

Level 2: Trust Campaigns – Proven Content Marketing & List-Building Formulas

Buyer behavior has changed massively over the past decade. With overwhelming options available and a cacophony of content around every corner, customers today need more time and more trust before they can commit. In Level 2, you’ll learn the omni-channel marketing strategies and list-building formulas we follow to easily publish thousands of content touchpoints a year, create desire that inspires action and build our email list on auto-pilot. You’ll walk away from this session with a proven and repeatable action plan for establishing unshakeable long-term trust with your community.

Level 3: Offer Blueprint – How To Create, Template & Automate Sales

Whether you’re planning your first launch or expanding your current offerings, my 7-Step Offer Creation Blueprint will help you ideate, create and launch your next product from start to finish. In Level 3, you’ll learn the 4 “funnel perspectives” that are essential to positioning your offer, plus the key conversion triggers and persuasion principles that will make it absolutely irresistible to your dream customer. Then I’ll share how we initiate, template and automate revenue with my 3-Phase Promotion Plan and give you the exact checklists and frameworks we use to streamline our marketing efforts.

Level 4: Roadmap Design – The 6-Step Pathway To More Profit

Designing your business roadmap is just as much about your customers’ growth as it is about yours. When you help your customers solve bigger challenges, inspire them to say yes to new opportunities and intentionally guide them every step of the way, they’ll stay in your orbit for years. At the Copy Posse, 80% of our revenue comes from existing customers, which means lower costs and greater impact. In Level 4, you’ll discover how we strategically design future product pathways to elevate customer lifetime value, create transformational brand experiences and massively increase profits.

Level 5: Marketing Playbook – The 3 C’s of Persuasive Messaging

The secret to automatic sales is to strategically reverse-engineer commitment in your marketing. In Level 5, you’ll discover my core marketing philosophy and the foundational concepts you MUST identify before selling anything. With my 3-Step Marketing Playbook, I’ll show you how to prime your audience to buy, design a compelling campaign, and craft captivating messaging for any medium. With 16 powerful hooks to grab and keep attention, 23 psychological triggers to become instantly more persuasive and my 5-step framework to overcome any objection, you’ll leave this session with everything you need to take the world by STORM.

Who is this course for?

• You’re a new entrepreneur, coach or content creator who wants a proven and repeatable marketing blueprint that you can use to start and scale your own business quickly.
• Your business is hitting a wall or losing steam and you’re tired of “quick fix” tactics that fizzle fast – you want a fresh perspective and sustainable solutions to revive your sales.
• You’re a freelancer or marketing strategist who’s looking for new ways to serve your customers, create scalable marketing campaigns and build your expert authority.
• You’re a copywriter who wants to uplevel your skills, expand your services and raise your rates so you can build a more creative, lucrative and fulfilling career.
• And you’re 100% committed to taking action, showing up and repping the Posse like the rad human you are.

About Author

Since 2011, I’ve helped launch several successful brands and have proudly partnered with many of the hottest transformational authors and businesses on the planet writing high-converting sales copy, scaling multi-million dollar brands, and crafting iconic promotional campaigns.

It is my conviction that the BEST copywriting today combines proven marketing principles with modern-day branding and storytelling.

Yet, after nearly a decade of working behind the scenes in the online marketing world, I was noticing a dangerous divide in the industry.

While there were a lot of brilliant and authentic marketers out there, many still used manipulative, hypey and severely outdated sales tactics that I just didn’t vibe with…

That’s why, in 2020, I launched the Copy Posse — the raddest, baddest crew of copywriters, marketers, and entrepreneurs from around the world on mission to de-douchify the Internet, redefine modern marketing and make caring cool again.⁠⁠

We believe your message matters and your words can change the world. You have the power to create the life of your dreams, build a lucrative business AND make an impact on humanity with the type of marketing that today’s businesses need and today’s audiences crave.

Through our online programs and social communities, we’ve helped over 300,000 rad humans find more freedom, have more fun and sell more products and services without selling out on their integrity…

And we want to help you do the same.

More courses from the same author: Alex Cattoni

Salepage: The Storm – Alex Cattoni

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